Work Less PROFIT More Business Podcast

Ep. 153 – A Narrower Niche Leads to Simplified & More Effective Marketing: One Real Estate Investor’s Story

Diana Lidstone Season 4 Episode 153

You’ve heard it before – the riches are in the niches! Narrowing your niche makes your marketing easier and when your marketing is easier, you’ll close more sales!

Or in the case of a real estate investor, he attracted more deals and more capital!  Two things real estate investors are always looking for!

Listen as my special guest shares his story!

ABOUT SIBTAIN PANJU

Sibtain Panju and his wife Insiyah are the co-founders of PRAGMA Incorporated, a real estate investment company focused on acquiring & developing multifamily real estate in Canada.  They help professionals and high-net-worth individuals protect and grow their wealth in a tax-efficient manner using real estate.

Before becoming a full-time real estate investor, Insiyah was a high school math teacher.  She is also a realtor and a youth empowerment coach.

Sibtain has a finance background and over 20 years of banking experience.  He leverages his experience in corporate finance and business strategy for his real estate business.

PRAGMAN Inc. has a strong commitment to giving back on a monthly basis a portion of their proceeds and making a lasting impact.  Believing in universal access to clean water, food, and education, they actively contribute to the construction of water wells, sponsorships for orphans and support education initiatives for underprivileged families.

Contact: https://www.pragmaproperties.com/

Work Less PROFIT More program mentioned in this episode – Differentiate to Grow (here)

ABOUT ME:

Hi friends,

Want to escape the chaos of the day-to-day running of your business?  Then I’m your gal.

I’m a champagne lover and a sought-after business coach for small business leaders who want to grow and scale their businesses.

I’m also a best-selling author, award-winning speaker and podcast host. After almost 40 years as an entrepreneur, I’m best known for my straight talk, no BS and the simple business and marketing strategies that bring my clients more joy, profit and freedom.  My podcast, Work Less PROFIT More business podcast offers tips and strategies for small business owners who are tired of working too hard for too little profit and having little or no free time.

You can do this!

Connect with me here:


Work with me:

Currently, there are 2 ways you can work with me:

I am only accepting private clients in my 12-month
Business Accelerator program (here) or

By booking a
VIP Grow Day which is an intensive session designed to give you my undivided attention and acceleration to accomplish something extremely fast. More information here.

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